Just went to meet up with Jen from Obey to pre book the Fall 2010 mens line. It was such a large collection that it could barely fit inside one room. After going through piece by piece it was easy to see why Obey kills it time and time again. The outerwear was solid, with one denim hooded jacket in particular peeking our attention. There was also a vast array of some very interesting accessories that kept our fingers picking and pulling constantly. Also watch out for some interesting polyester rayon blends of fabric. Lots and lots of detail here. Its a little far away, but Fall 10 is going to be exciting.
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